It’s important for business leaders and marketers to know how to use data, content and optimized paid media to drive measurable business impact. Whether you are a B2C or B2B business, this course will provide you with a reliable planning framework to create a digital-first marketing program. These strategies can connect all of your marketing […]

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Employees vs Contractors — New Mexico Minority Business Development Center (nmmbda.com) Did you know that NM Workforce Solutions defines Contractors differently (more broadly) than the IRS?  Did you know how you classify your employees versus contractors is crucial, and it’s not based on what you want or agree with, but on what you do and […]

Broad reach channels like Facebook, Instagram and Google are going through changes that may make advertising more expensive and challenging to reach your next best customers. Paid digital media is an opportunity for small to medium-sized businesses to find new customers, build brands and grow their business. Understand media test variables and how to get […]

Join Susan Cornelius for a virtual webinar discussing how to conduct customer and market discovery for your product idea! CUSTOMER AND MARKET DISCOVERY Every good product needs a market and customers, but too often product developers wait to address that need until after the development process. In this virtual webinar, you will learn from product […]

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https://innovations.unm.edu/event/april-mentoring-for-entrepreneurs-with-mytegia-lee-unm-gallup-2/

https://innovations.unm.edu/event/2023-lobo-hackathon/

In recognition and celebration of Small Business Month, the City of Albuquerque’s Economic Development and Planning Departments have joined together to host a series of small business resource fairs in all four quadrants of Albuquerque. These resource fairs will feature representation from City of Albuquerque departments, community partners, and business-to-business resource vendors. At eachhttps://www.abqedd.com/events/ event, […]

Commercial lease – the ins and outs, how to negotiate — New Mexico Minority Business Development Center (nmmbda.com) Did you know that your lease will probably be the second greatest expense of your business, aside from payroll?  Your lease is critical to your business’ success, as well as your financial security if your business fails.  […]